STORYTELLING
Storytelling is a timeless tradition in African culture, where elders and communities share information and cultural lessons across generations. In today’s world, large businesses and governments also use storytelling to effectively communicate with various stakeholder groups, which helps in branding and localization efforts.
At The African Storyteller, we take pride in crafting compelling narratives that highlight the value our clients bring to their host markets, as well as the opportunities these markets present to investors.
We further tailor our communication to address specific stakeholder groups, which include communities, employees, government leaders, investors, and top-tier business media.
Our Storytelling Services Explained
External Communications Management
- Stakeholder Communication Management
- Brand Communication Management
- Media Relations Management
- Media Partnership Management
Internal Communications Management
- Intranet Management
- Newsletter Creation, Writing, and Management
- Town Hall Curation
- Corporate Brochure Conceptualization, Writing, and Management
Crisis Communications Management
- Stakeholder Communication Management
- Media Inquiry and Response Management
- Media Monitoring
- Scenario Planning and Key Message Creation Management
Content Generation and Management
- Press Release Drafting
- Speech Writing
- Opinion Editorial Writing
- Website Content Management
Thought Leadership Management
We assist business leaders and companies in leveraging their expertise to establish strong public profiles as subject matter experts, trusted advisors, and reliable sources of insightful information in their industries and sectors. We identify relevant strategic thought leadership platforms, such as speaking engagements, and curate signature thought leadership events tailored to our clients and their target stakeholders.
Business Events Curation and Management
We organize and manage business summits and events designed to celebrate key milestones, address critical issues, highlight investment opportunities, and create networking platforms for C-suite executives, government officials, and societal leaders.
