2019 AFCON Soccer Sponsorship Activation

2019 AFCON Soccer Sponsorship Activation

Gilead Sciences is a global leader in the production of medications for Hepatitis B and C. These viruses are among the leading causes of death in Africa, yet they are curable. Gilead was one of the three main sponsors of the 2019 Africa Cup of Nations (AFCON).  The...

Go to market brand strategy management

In 2017, Capital Works acquired the AON Insurance businesses in seven African countries, rebranding them as Minet Africa Holdings. To facilitate this transition, they partnered with The African Storyteller to develop a comprehensive brand positioning strategy. Key...
Ignite SME Summit

Ignite SME Summit

On August 16, 2023, The African Storyteller hosted the Inaugural Ignite SME Summit on behalf of Oak Tree Solutions, marking a significant milestone in South Africa’s entrepreneurial landscape. The event gathered over five hundred small and medium-sized...
Transmashholding (TMH) entry into South Africa

Transmashholding (TMH) entry into South Africa

Transmashholding (TMH) is the fourth-largest locomotive manufacturer globally and the largest in Russia and the CIS. In 2018, TMH entered the South African market by acquiring DCD Rolling Stock, establishing TMH Africa amid a challenging rail sector landscape marked...
Southern Africa – France Business Summit

Southern Africa – France Business Summit

The Southern Africa-France Business Forum, organized by Business France, the Foreign Trade Advisors of France (CCEF), and the French South African Chamber of Commerce and Industry (FSACCI), took place on June 22, 2022. The event brought together one hundred French...